Notes

Straight answers before you build.

Plain notes on custom software: when building your own pays off, what drives the price, and how a build actually goes. No hype, no jargon, from the people who build it.

New here? Start with these

October 2026

  1. Customer portal app development: how to cut support ticketsHow does a customer portal reduce support tickets? Apps4 min

September 2026

  1. Build for launch, not demo: the reliability custom software needsWhy does software that demos well still fail at launch? Custom software4 min
  2. LMS development for selling courses: payments and couponsShould I sell courses as one-time purchases or subscriptions? Learning platforms4 min
  3. Preparing your custom IT solutions for the Q4 holiday rushHow do I get my systems ready for the holiday rush? Systems and AI4 min
  4. Off spreadsheets without breaking ops: staged ERP developmentHow do I move off spreadsheets without losing data or breaking operations? ERP and operations5 min
  5. Native-feel apps on a real-world app development budgetCan an app feel native without building separately for iOS and Android? Apps4 min
  6. APIs and integrations explained: the plumbing behind custom softwareWhat is an API, in plain terms? Custom software4 min
  7. LMS development: designing a course that completesWhy do most online courses go unfinished? Learning platforms4 min
  8. AI automation for SMBs: where custom IT solutions pay offWhere does AI automation actually pay off for a small business? Systems and AI4 min
  9. ERP development: inventory, orders and finance in one placeWhy do my inventory, orders and finance numbers never match? ERP and operations4 min
  10. From idea to a launched app: the first two weeks of app developmentWhat happens in the first two weeks of building an app? Apps4 min

August 2026

  1. How we quote custom software at a fixed price, with no surprisesHow does fixed-price software development work? Custom software4 min
  2. LMS development: launching a course platform before the fall rushWhat should a course platform include to launch for the fall term? Learning platforms4 min
  3. Systems integration 101: custom IT solutions that make your tools talkWhat is systems integration? Systems and AI4 min
  4. Custom ERP development vs SAP, Odoo and NetSuite: an honest comparisonIs a custom ERP better than SAP, Odoo or NetSuite? ERP and operations4 min
  5. Booking system app development: what actually reduces no-showsWhat booking features actually reduce no-shows? Apps4 min
  6. LMS development for onboarding at scale: what makes it stickWhy does onboarding break as a company grows? Learning platforms4 min
  7. How senior-only teams ship custom software faster than big agenciesAre bigger development teams faster? Custom software4 min
  8. Digital transformation for SMBs: a custom IT solutions checklistWhat does digital transformation mean for a small business? Systems and AI4 min
  9. ERP development rollout without stopping your businessCan you implement an ERP without disrupting the business? ERP and operations4 min
  10. LMS development: 8 features that matter (and 4 you can skip)What features does a custom LMS actually need? Learning platforms4 min

July 2026

  1. Web app, mobile app, or both? An app development guideShould I build a web app or a mobile app first? Apps4 min
  2. You own the code: custom software without vendor lock-inWhat is vendor lock-in and why does it cost more? Custom software4 min
  3. Custom IT solutions from one team, not five vendorsIs it cheaper to use one team or several specialist vendors for IT? Systems and AI4 min
  4. Outgrown spreadsheets? The signs you need ERP developmentWhen should a business move from spreadsheets to an ERP? ERP and operations4 min
  5. LMS development: build vs rent, and when owning pays offIs it cheaper to build or rent an LMS? Learning platforms4 min
  6. What drives app development cost, and how we fix the priceHow much does it cost to build an app? Apps4 min
  7. Custom software vs off-the-shelf: when building your own pays offIs custom software always better than off-the-shelf? Custom software4 min

Next step

Your question is not here?

Ask June, who answers from the studio's own documents, or put it to a founder on a 20-minute call.

Book a 20-minute call

On the call

  1. 01Your problem, in plain words.
  2. 02What you need, understood.
  3. 03The first build, named.
  4. 04A proposal, or a second call.

You talk to a founder, not a bot.